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Companies spent in 2023. That number is expected to climb to $46.7 billion by 2028. But despite that investment, only 44% of employees feel like their organizations invest in their development. 

Organizations rely on their frontline teams to deliver for customers, protect the brand and keep operations running smoothly. But traditional enablement鈥攃lassroom sessions and online courses鈥攚asn鈥檛 built for the speed and complexity of today鈥檚 workplace. When support falls short, teams are left without the tools they need to perform, and customers feel the impact.

It鈥檚 time for a reset.

By applying new tools, you can take a more strategic path to frontline enablement. Eliminate waste, maximize limited resources and focus your efforts on solving the organization鈥檚 most important problems. Strike the balance between innovation and efficiency so you can keep up with change, meet stakeholder expectations and give your frontline the support they need to succeed.

Let鈥檚 take a closer look at your frontline enablement strategy to identify how you can streamline, strengthen and scale to deliver better outcomes for your people and your business.

Train faster and reduce labor spend

Frontline workers complete a lot of training they don鈥檛 actually need. Why?

• Courses are assigned to check compliance boxes.
• Stakeholders overload programs with too much information.
• Employees are grouped incorrectly, leading to misassigned content.

This leads to wasted labor hours, slower ramp-up times and disengaged workers. 

Every employee is different. Many bring experience and skills with them on day one. So why make everyone sit through the same training?

Give employees a chance to show what they already know. A quick knowledge check lets them skip unnecessary topics and focus only on what they still need to learn. This gets them on the job faster while reducing labor costs. If they don鈥檛 pass the assessment, they complete the full training. Then use reinforcement activities to make sure the important stuff sticks and no one guesses their way through training.

The result? Companies that adopt this approach train employees up to 4x faster and cut training-related labor spend by as much as 76%鈥攁ll while maintaining confidence that workers are truly job-ready.

That鈥檚 time better spent helping customers and moving the business forward.

Drive consistency and reduce mistakes

Consistency is the foundation of great frontline execution. It鈥檚 how you deliver reliable customer experiences, no matter the location, shift or team.

But consistency is hard to maintain, especially across distributed operations. Training gaps force employees to rely on whoever鈥檚 nearby for help. That might be a peer who鈥檚 still figuring things out or a manager who鈥檚 already stretched thin. This leads to slower execution, increased errors and mounting frustration for both employees and customers.

AI restores consistency at scale.

Give every employee a digital assistant they can turn to for guidance in the moment of need. Curate knowledge from across the organization鈥攐perating procedures, product details, training materials鈥攖o deliver reliable answers in the language each person prefers. Make on-demand support available on both personal devices and company-provided hardware to maximize your reach. 

The result? Fewer mistakes, fewer manager disruptions and more consistent customer experiences鈥攁t scale.

AI enables you to put the right answer in every employee鈥檚 pocket.

Accelerate content development and reduce production costs

Online training is critical for frontline teams. It delivers consistent information fast while providing a strong knowledge foundation to support hands-on training.

But building content is expensive. It takes an estimated 144 hours of work and over $9,000 to create one hour of online training. Most organizations don鈥檛 have the time, people or budget to create content for every need. You have to pick your battles, and the loudest stakeholder usually ends up at the top of the list. As a result, plenty of important problems go unaddressed.

You鈥檝e got to move faster. But you can鈥檛 afford to blow up the budget to do it.

First, don鈥檛 waste valuable development hours reinventing the wheel. Leverage off-the-shelf content to cover common job topics like customer service, sales strategy and safety. Work with content partners that allow you to customize content so it reflects your brand and feels relevant to your team.

Then apply AI to accelerate custom development. Select authoring tools that generate modules, videos and assessments based on your existing materials. With the right technology, you should never have to start from scratch again.

The result? Organizations using this approach deploy training up to 5x faster while cutting content development costs by as much as 62%鈥攚ithout compromising relevance.

Content teams are under pressure to solve more problems with fewer resources. It鈥檚 time to get intentional鈥攑rioritize what matters most, repurpose what already exists, and speed up production without sacrificing cost or quality.

It鈥檚 time to optimize frontline training and enablement.

Frontline work moves fast. Your training and enablement strategy needs to keep up.

• Identify and reduce unnecessary training to save time and lower labor costs.
• Give employees real-time, on-the-job support to improve execution and reduce mistakes.
• Build content more strategically to speed up development and maximize resources.

This isn鈥檛 about doing more with less: it鈥檚 about evolving your approach, building the right solutions and delivering them in the right way to empower the people who keep your businesses running.